Ellen Coffee Classic Named Emerging Coffee Brand of the Year 2026 by Starbrand East AfricaNairobi, Kenya | October 2026

Ellen Coffee Classic is proud to announce a major milestone after being recognised as Emerging Coffee Brand of the Year 2026 by Starbrand East Africa. This recognition marks an exciting achievement for the growing coffee brand and highlights its journey towards establishing a strong presence in Kenya's competitive coffee market.

Driven by a commitment to quality, brand development and customer satisfaction, Ellen Coffee Classic continues to build its identity as a coffee brand for consumers who appreciate the pleasure of a good cup of coffee.

A New Milestone for Ellen Coffee Classic

The 2026 award represents an important step in the growth of Ellen Coffee Classic. As an emerging brand, this recognition provides fresh motivation to strengthen its market presence, reach more customers and build lasting relationships with retailers, distributors and coffee lovers.

Coffee remains an important part of everyday life for many Kenyans, enjoyed at home, in offices, during meetings and in social settings. Ellen Coffee Classic seeks to become part of these everyday moments by offering consumers a brand they can enjoy and share.

Building a Recognisable Kenyan Coffee Brand

Ellen Coffee Classic is part of the growing Ellen brand family, which also includes Ellen Premium Tea. Together, the brands reflect an ambition to serve consumers across different hot beverage preferences.

The coffee brand's journey is focused on growing customer awareness, expanding product availability and building trusted relationships with business partners. Recognition as Emerging Coffee Brand of the Year 2026 adds an exciting chapter to this journey.

Celebrating the People Behind Our Growth

This achievement is an opportunity to thank our customers, retail partners, distributors and supporters who continue to contribute to the growth of Ellen Coffee Classic.

The leadership of founder and CEO Rosemary Njuguna continues to guide the broader Ellen brand journey, with a focus on business growth, product development and expanding opportunities for Kenyan brands.

We recognise that building a successful brand takes commitment, teamwork and the continued trust of customers. This award inspires us to keep moving forward with ambition and purpose.

Looking Ahead: The Future of Ellen Coffee Classic

As Ellen Coffee Classic celebrates this recognition, the brand remains focused on increasing awareness, strengthening distribution and introducing more consumers to its coffee offering.

The award is both a celebration of progress and a motivation to pursue greater milestones in the years ahead.

We are proud of this achievement and grateful to everyone who has been part of our journey.

Ellen Coffee Classic — Celebrating Every Cup.

Thank you for being part of our growth. The journey continues, and we look forward to sharing many more memorable coffee moments with you.